SELECT YOUR LANGUAGE

In business, it is extremely important how you and your staff treat customers.  Have you ever gone to a business, loved the pricing and the products, but the service was not good?  Usually, despite how good the pricing and products are, if the service is bad, you will no longer patronize the business. This is why customer service is so important, it could make or break the success of the business.  You can retain customers with good customer service skills.  Too often most businesses focus more on the money aspect of the money and less on training employees with professional customer service skills.  

 

Poor customer service will impact the money, because it is less likely the customers will buy products from the business or return to make future purchases.   Consumers have a right to decide where and how they want to spend their money.

Business owners should be obligated to provide professional customer service training to all employees, despite their position within the company, especially if at some point they will interact with potential customers.   If you do not like the way that you are treated at a business, there are other businesses that you can go to where you are treated like a valued customer.  The employees are the face of the organization, because they are on the front line interacting with people, so how they interact with people will determine the customer experience.  If the customer experience is pleasant, the customer is more likely to become a returning customer.  However, if the customer experience is not pleasant, the customer will usually not come back.  

 

It is your right as a consumer to pick and choose where you spend your time and money.  if you find yourself always complaining about a business, yet you still return to support the business, you negatively reinforce the behavior.  Don't keep going to a business that does not satisfy your needs as a customer.  Professional customer service is a soft skill that is often overlooked by employers, but is so detrimental to the success of the business.

 

By Jason Torrents